Lands’ End Retailer

Lands’ End is a retail apparel company with limited operations in the United States. The retailer has a small international presence in Germany, Japan, and England. Their main sales focus is though the website and mail order catalog business.

The company started business as a sailboat supply and equipment provider based in Chicago, Illinois in 1963. The original company was started by competitive sailors Robert Halperin and Richard Stearns, along with three others.

That same year, Halperin and Stearns won the Pan American Games gold medal in sailing for the United States. The company name reflects both the sailing heritage of the founders and the name of the extreme western point of England, Land’s End. Due to a typographical error the apostrophe was misplaced, but the founders couldn’t afford to change it.

The company become successful and began expansion into casual clothing and accessories, and eventually relocated to their current Dodgeville, Wisconsin location. Eventually the company dropped the sailboat equipment side of the business and focused on apparel.

Lands’ End offers a wide selection of casual clothing including knit tops, swimwear, and chinos. Their extensive accessory collection includes belts, handbags, and gloves. The retailer also offers outerwear and professional dress options for both men and women. In addition, there is a large assortment of children’s clothing and accessories with outwear, shoes, and school uniforms available.

The retailer carries both luggage and backpacks. Home furnishings are well represented with an extensive collection. Offerings include bedding, bath, and home d?cor. Furniture is also available with the main emphasis on outdoor furnishings.

The company offers discounts and sales through their website and catalog. The overstock section on the website offers substantial discounts on slightly flawed merchandise. Other products are made available on Saturdays with reduced prices, and will be reduced further by up to 75% off the original price.

Lands’ End remained an independent business until 2002, when it was purchased by the Sears Holding Corporation for $2 billion. A number of Sears stores offer a clothing line from Lands’ End.

About LE coupons

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